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Кандидат
Женщина, 42 года, родилась 14 апреля 1983
Не ищет работу
Пермь, готова к переезду (Москва, Пермь), не готова к командировкам
Marketing Manager, Brand Manager
2 000 € на руки
Специализации:
- Руководитель отдела маркетинга и рекламы
Занятость: полная занятость
График работы: полный день
Опыт работы 21 год
Август 2007 — по настоящее время
18 лет
Kant
ATL-manager
Planning and control of retail chain and wholesale department advertising activity.
Planning and advertising budget execution control:
- budget discussing and agreeing with Directors of the stores and Brand managers;
- budget discussing and agreeing with Suppliers Marketing Departments;
- preparation of monthly budget execution report;
Development of creative strategy and media-planning:
- prioritization of communication channels;
- creation advertising for print media, internet, outdoor;
- agreeing advertising with Suppliers’ Marketing Departments;
Preparation annual advertising activity reports (presentation) for Suppliers;
Development of advertising support for key dealers:
-co-ordination with Head of Wholesales Department;
-co-ordination with Suppliers’ Marketing Departments;
Providing advertising activity for different sport events;
Edition of retail chain catalogue twice a year (winter and summer).
Август 2005 — Август 2007
2 года 1 месяц
STEFYVELO
Marketing Manager
Development and implementation of marketing policy:
- development of creative strategy, media-planning;
- planning and coordinating ATL activity in priority regions;
- organization the participation in significant exhibitions in sport business (ISPO RUSSIA, MISS, Velo-Park);
- managing production of advertising materials, POS and corporate souvenirs;
- providing regular up-date and maintenance of Internet site;
- participation in organization sport events which the company sponsors;
Market research and analysis:
- market segmentation, target audience determination, customer preferences analysis;
- competitive analysis: pricing, marketing activity;
- analysis of internal sales data based on product categories, monthly and annual reports;
Январь 2004 — Декабрь 2004
1 год
Nestle (Cereals)
Retail Merchandiser
-Build and maintain a relationship with store personnel;
-Execute sales merchandising activities such as product rotation, freshness, ensure base SKU authorizations are on shelf;
-Provide store with POS-materials;
-Ensure all merchandising activities are properly executed at store level;
Обо мне
Professional skills:
-Experienced PC user;
-Excellent organization skills and strong attention to details;
-Ability to understand industry issues and problems, relate them to clients’ needs and propose appropriate solutions;
-Excellent communication and interpersonal skills;
-Strong analytical skills;
-Decision-making, planning and problem-solving skills.
Personal skills:
-Strong leadership and team-building experience;
-Initiative and creativity;
-Capable of multi-tasking several projects within atmosphere of stress;
-Readiness to the process of training and getting new piece of knowledge;
-Self-motivated; ability to adapt to changes quickly and meet deadlines in a fast-paced environment;
-Ability to work effectively and diplomatically with a wide range of personality types;
Hobby: snowboarding, tourism, different social activities
Высшее образование
2007
Regional Institute of Professional Practice (RIPP)
Marketing, Additional Education
2005
State University Higher School of Economics
Finance and Credit/Financial Management, Specialist
Знание языков
Повышение квалификации, курсы
2007
Event Marketing
RIPP, Training Course
2007
Promotion Strategies
RIPP, Training Course
2006
Effective Sales
RIPP, Training Course
2005
Leadership Course
RIPP, Training Course
2005
Employee's Motivation
RIPP, Training Course
Гражданство, время в пути до работы
Гражданство: Россия
Разрешение на работу: Россия
Желательное время в пути до работы: Не имеет значения